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What's the best colour for a girl's gadget? Most consumer electronics companies seem to think, Why, pink of course! Hello!! You may think it's cute, we think its silly. Unless its iPod we are talking about! We will forgive Apple even if they came up with a diamond-encrusted iPod. But others, who simply color their gadgets pink and put mirrors on the cellphone, for you’ll never guess which marketing segment, spare us the patronising!

I still have some energy left, so lets rip some gadgets that play on the gender sterotypes.

Samsung goes bling bling
With this new incarnation of the E800, Samsung's gone way over the top for ladies' phones. The hot pink color, the obnoxiously faux bling bling, a phone charm with crystals dangling - it has left no stone unturned to be the most annoying piece of cellphone I have ever seen! Urgh!!

Betsey Johnson Samsung E315
I may be treading on dangerous ground with this one. To break it simply, I hate this phone! I am no fan of Betsey Johnson either( Paris Hilton is her muse, so u can imagine what we are talking about here). Samsung has been trying too hard to reach out to women by getting fashion icons and designers to create fashion phones. And yes, it comes with a Matching Rose Bag, a Keepsake Box and some Betsey-designed Screensavers. But I'd give her some credit for staying away from bling bling and other excesses. And I am thankful that this pink phone is unlikely to go anywhere outside US.

Motorola V220 gets washed in pink
A well-pricd handset with very standard features and not so stellar performance gets coloured in pink. Is Motorola hoping to sell an average phone to women by just coloring it pink? Tch! Tch! We still forgive Motorola 'cause V220 is better of the pink lot with sombre appearance and an affable shade of pink.

Baby Phat i833 phone by Motorola
“I designed this phone for the woman who, like me, loves pink, loves diamonds, and wants to make a fashion statement,” said Kimora Lee Simmons, founder and creative director of Baby Phat. Kimora is the New Queen of Conspicuous Consumption and i833 is clearly something only she and her celebrity friends would be seen carrying. Sporting 0.4 karats of diamonds and a quilted pink look, it manages to look ORDINARY! And it sells for USD 700!

Hello Kitty Empire!
Despite its popularity in Japan, I think Hello Kitty is a clear example of branding gone out of control! You can even get a Hello Kitty car and Hello Kitty Fire extinguisher! Nokia clearly didnt want to be left behind! Last year they came up with a Hello Kitty cellphone. So what if Gwen Stefani bought it! That doesnt change the fact that at best, it looks like a toyphone you would see on a 7 year old girl!

Pinktooth
This one's hilarious! Motorola makes a pink colored bluetooth headset. And goes ahead and names it Pinktooth! WTF were they thinking?? And if that wasn't enough to make women buy the headset, Motorola put some fancy boho scarves in the box with the pink headset.

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